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Platinum Imaging Launches Redesigned Site
May 9, 2008 – Kirk Christian, President of Platinum Imaging, announced the launch of the newly redesigned PlatinumImaging.com. Wishing to more accurately convey the heart of Platinum, Kirk has made sure his motto of creating and maintaining “Happy Customers” is displayed throughout the site in copy, tone and imagery.

“The desire for this new Web site is to essentially convey our primary business goal -- to create Happy Customers,” says Kirk.

Designed and developed by Brown+ Partners, the new site’s structure and organization better portrays Platinum’s array of services and capabilities as well as showcases their stunning image progressions. Clients visiting the Platinum site can now easily navigate the portfolio to see just how skilled Platinum’s digital experts truly are. 

Jeff Buchanan, Associate Creative Director for Brown+Partners, says, “Platinum's Web site was re-organized to first, define the company and what they do, and second, to make it easier for the viewer to quickly access important information. The site was then designed in a fun, slightly retro style that evokes the company's creative association and its commitment to quality.”

 


Platinum Imaging receives 12 Hermes Creative Awards
May 9, 2008 — Platinum Imaging has been named the winner of 12 prestigious 2008 Hermes Creative Awards. Hermes Creative Awards recognize excellence in concept, writing and design of traditional materials and programs, and emerging technologies. Awards for Platinum Imaging include:

Zales Restyle Event Point Of Sale – Platinum Award
Zales Bridal Brochure – Platinum Award
Earth Friendly Chemicals “Breath Easy” Ad – Platinum Award
Northeastern Jewelry Catalog – Platinum Award
Artizen “Rodin” Ad – Platinum Award
Hope for Peace & Justice Pocket Folder – Platinum Award

Orr’s Swiss Watch Fair Direct Mail – Gold Award
Sid Pott’s Jewelry Catalog – Gold Award
Hope for Peace & Justice “Voices of Peace” Poster – Gold Award

Gordon’s Jewelers 2007 Holiday Catalog – Honorable Mention
Williams Jewelers Direct Mail Catalog – Honorable Mention
Artizen “Van Gogh” Ad – Honorable Mention

"We're delighted to be presented with awards that illustrate our desire to please our customers," said Kirk Christian, President of Platinum Imaging.

The Hermes Creative Awards is an international competition dedicated to honoring the achievements of marketing and communication professionals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry. There were 4,000 entries from corporate marketing and communication departments, advertising agencies, PR firms, design shops, production companies, Web-based innovators and freelancers with industry professionals serving as judges. Winners are recognized for their excellence in terms of quality, creativity and resourcefulness.

 


Victor Padilla Named Color Manager
April 15, 2008 Kirk Christian, President of Platinum Imaging, announced today that Victor Padilla is taking on a new role as Platinum’s Color Manager for the day shift. Working for Platinum for three years, first as a freelancer and now in his new capacity as Color Manager, Victor brings more than 17 years’ experience in the color retouching industry and offers valuable knowledge and excellent communication skills.

“Victor is always friendly and easy to work with, and I trust his judgment when it comes to color imaging issues,” says Kirk. 

This position entails working out new conversion profiles and doing research for optimum performance from digital capture to proofing. Victor will analyze new jobs for consistency and imaging workflow procedures. He will also ensure that the eight different imaging experts maintain consistency throughout every job, primarily by effective communication of stringent requirements.

“Victor’s brother, Vincent, has assumed a similar role on nights, and Ben Nigo and I will definitely be utilizing these two as strong resources,” says Kirk.


 

 
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